Most people who build something great have no idea what it’s actually worth.
They undervalue it. They underprice it. They walk away from the table leaving money, time, and legacy behind — not because they weren’t smart enough, but because nobody ever taught them how a sale actually works.
Selling a business or income stream isn’t a moment. It’s a process — and if you don’t know the process, you don’t control the outcome. This page exists to change that.
The Process
There are four things that have to happen before you walk away with what your business is worth.
01 Get Ready to Sell: Before a buyer exists, your business has to be sellable. That means separating it from you, documenting what you’ve built, and cleaning up anything a serious buyer would flag. Most businesses aren’t sold — they’re prepared to be sold, and that preparation is where the real value is made or lost.
02 Know What It’s Worth: Valuation isn’t guesswork. There’s a clear method for understanding what a business or income stream is actually worth on the open market — and it’s one of the most powerful things you can know, whether you sell next year or never. This is where we use a structured evaluation framework to put a real number on what you’ve built.
03 Find The Right Buyer: A sale only happens when the right buyer meets the right opportunity. This phase covers where buyers actually come from, what they’re looking for, how to present your business to attract serious interest, and how to qualify who belongs at the table — so you’re not wasting time with the wrong people.
04Close the Sale: You have a buyer. Now what? This is the phase most courses skip entirely — the negotiation, the terms, the transition, and the handoff. Done right, this protects everything you built and ensures you walk away clean.
WHAT’S INSIDE THE COURSE
Everything you need to move from “I built something” to “I sold it well.”
The Sell Your Streams course walks you through all four phases, module by module, at your own pace. No jargon, no assumptions that you have a team of lawyers on call — just a clear, honest guide to selling a business or income stream built by someone who has done it twice.
01
Is Your Business Sellable?
What makes a business or stream actually sellable — and what doesn’t
02
The Evaluation Framework
how to value what you’ve built using real methodology
03
Preparing Your Business For Sale
documentation, systems, and separation from you
04
Finding a Buyer
where they come from and how to attract the right ones
05
The Offer and Negotiation
Terms, price, and protecting your interests
06
The Handoff
Transition, close, and walking away on your terms
GO DEEPER
Want Melissa beside you through the process??
The course gives you the full framework. Working with Melissa gives you someone who has personally been through every phase of it — twice — walking alongside you in real time.
If you’re actively preparing a business for sale, need help understanding your valuation, or want a clear-eyed second voice through a negotiation, Melissa works with a small number of clients on this personally.
This is not the 7-Week Coaching Engagement. This is a separate engagement, scoped specifically to where you are in the sale process and what you need to move through it well.
THE PLAN
Two ways to work together.
Both built completely around you.
Not sure which is right? Start with the Stream Map Session. It’s designed to give you immediate clarity and many women go on to the Intensive from there. Your $497 applies towards it.
OPTION ONE
Sell Your Stream Course
$97
→ A clear, self-paced guide to all four phases of selling a business or income stream
→ The exact framework for evaluating what your business is actually worth
→ How to prepare your business for sale — systems, documentation, and separation from you
→ Where buyers come from and how to attract the right ones
→ The negotiation and terms process — so you protect what you built
→ A step-by-step close and handoff guide so you walk away clean
→ Lifetime access to all materials and future updates
GO DEEPER
WORK WITH MELISSA
$4,997
Payment Plans Available
→ A private engagement scoped specifically to your exit — not a generic coaching package
→ Melissa walks you through every phase personally: preparation, valuation, buyer conversations, and close
→ A clear-eyed valuation of what your business is actually worth before you ever sit across from a buyer
→ Help identifying and qualifying the right buyer for what you’ve built
→ Real-time support through the negotiation — so nothing gets left on the table
→ A clean close and transition plan so you walk away with what it’s worth
→ Payment plans available
Frequently Asked Q’s
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Do I need to be ready to sell right now to take this course?
No. Many women take this course to understand what their business is worth and build it better from here — even if a sale is years away. Knowing your exit options changes how you build from the start.
Is this the same as the 7-Week Coaching Engagement?
No. The 7-Week Coaching Engagement is focused on starting, building, and growing your business. Working with Melissa on a sale is a separate engagement scoped specifically to the exit process — preparation, valuation, buyer conversations, and close
What is the evaluation tool and when will it be available?
The evaluation tool is in development — it’s designed to walk founders through a real valuation methodology built for stream-based, founder-led businesses. Join the early access list above and you’ll be the first to know when it’s ready.
How do the sessions take place?
All sessions are held via Google Meet — easy to access from anywhere, no download required.
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Is there a payment plan for the Intensive?
Yes. Payment plan options are available. Just let us know that is the option you want!
What if I've never sold anything before?
That’s exactly who this is for. The course assumes no prior knowledge of business sales or valuation — just that you’ve built something real and want to understand what comes next.
What happens after I book or apply?
Once you book your Stream Map session or apply for the Intensive, you’ll receive a confirmation with everything you need to prepare. For the Stream Map, you’ll get a short intake form so Melissa can come to the call ready to go deep. For the Intensive, Melissa will personally review your application and reach out within 48 hours to confirm your spot and schedule your first session.
Is there a money-back guarantee?
If you receive your Stream Map Report and feel it didn’t deliver the clarity and personalized plan promised, I will refund the cost of the report — no questions asked. The strategy call itself is non-refundable, as that time and expertise is invested the moment we sit down together.
I’ve built two companies from nothing and sold both. Here’s what I know.
The moment I sat across from a buyer for the first time, I realized how much I didn’t know about the process I was already in. I had something real. I had built something people wanted. But I didn’t know how to present it, value it, or protect myself through the sale.
I figured it out — but I wish I’d had someone to walk me through it before it started. That’s exactly what this page exists to be. Whether you’re thinking about selling someday, or you’re ready to start the process now, you deserve to know what you have and how to walk away with it.